How to Make Your Own Digital Product
Digital products will be the way a lot of products are going. They are around in the computer business at least since the first computers were produced. And they’ve been available in retail markets since at least CDs became popular (before they were probably technically magnetic tape products).
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But because the internet, they’ve appeared everywhere.
Which means you could be thinking of making your personal digital product or even a range of them.
I’d encourage that – it’s fast, fun and can be profitable!
Most likely the easiest digital product to create is an audio one.
The software is free – Audacity can be acquired for Windows, Apples and Linux – and decent quality microphones are cheap enough. The Plantronics DPS400 one I use cancels out background noise and won’t break the bank.
Then all you need to do is decide what you are going to make your digital product about, write a script or an outline and start recording.
That probably sounds too easy. However in essence that’s all there is to making your personal digital product.
Of course, there are lots of steps inside each of those main parts. Probably the most critical is deciding what you’re going to include in your new product. Generally, you need to aim at teaching a very important factor well for each product you create.
There are a couple of reasons for that:
People generally prefer specific information rather than “jack of all trades” information
It usually commands a higher price
Consider what you pay for in the form of digital products. If it’s console and video gaming, you’ll choose the latest blockbusers, not the compendiums. The same goes for books – you’ll buy a solution to lose 7 pounds in seven days a lot more readily than you’ll buy one which teaches you how exactly to eat a balanced diet without exceeding the most notable on calories. Even though they would probably give you the same end result.
The same applies to your digital product. Find a need – or actually a “want” – and fill it. There’s a crucial difference between needs and wants.
Maybe a third of the populace here in the UK are overweight. But it doesn’t mean they’re all ideal candidates for a digital product teaching them how to get healthier.
You should drill down to those who not only need the information you’re selling but have a big enough have to say “I want that now”.
It’s also a easier sale. So before you spend time making your digital product, ask yourself whether people will in actuality want what you’re creating.
Then go on and produce it, package it up with a good sales letter and a download page of some kind.
Then drive traffic to it using articles like this one, posts on your website, videos on YouTube. And as many other methods as you can come up with on a regular basis.
Once you start getting some traffic and sales, focus on the two or three methods which are working best. But that’ Linkr Posts getting ahead of ourselves – you need to make your digital product first!